Thursday, November 20, 2008

EAB new advertising campaign


USDA-APHIS-PPQ’s national EAB program is hitting multiple markets nationwide this week, including St. Louis with some mobile billboards, radio spots and newspaper articles. See email from Sharon Lucick below. I’m not going to forward the sound files since they are 3MB. You can go to http://www.stopthebeetle.info/ for more detail. I just got the info today.

Collin Wamsley
State Entomologist
Missouri Department of Agriculture
Plant Pest Control Bureau
PO Box 630/1616 Missouri Blvd
Jefferson City, Missouri 65102
voice: 573.751.5505/5507
fax: 573.522.1109


EAB new advertising campaign

Just wanted to give you all a brief overview of the new advertising campaign for EAB. It was launched last week in the 10 states known to have EAB - - note, we targeted selected geographic areas versus entire states therefore enabling us to stretch resources and the time line of the campaign. Included in this fall campaign are mobile billboards, radio ads and newspaper articles. In the spring we anticipate adding television to the mix. here is the web link to the micro site http://www.stopthebeetle.info/ (take the promise to see the state counter) and the billboard designs.


Sharon Sharon LucikPublic Affairs SpecialistUnited States Department of AgricultureAnimal & Plant Health Inspection Service5936 Ford Court, Ste. 200Brighton, MI 48116-8511810-844-2713 telephone810-844-0583 fax

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